The Discipline of Taste

We romanticize taste.

We imagine it comes naturally — as if it’s something you’re born with.

But taste isn’t a trait.

It’s a discipline.

Taste is the quiet, consistent practice of saying yes to what aligns…and no to what distracts.

It’s the willingness to remove, refine, reconsider, and sharpen.

Taste is editing — in the room, before the photo is taken.

It’s honoring the 2% that changes everything.

This is what Refined Realities is about.

It’s the truth that refinement isn’t loud — it’s cumulative.

Jules Brown

Jules is a lifestyle branding and model development photographer in Traverse City Michigan. Jules the owner and founder of, House of 301 is a photography studio where we create one of a kind, timeless yet modern portraits for our clients.

https://www.houseof301.com
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