About Jules

A woman with shoulder-length brown hair wearing a red and black dress and black high heels sitting with crossed arms on a black chair in front of a white curtain, with a large white photography umbrella partially visible in the upper right corner.

We’ve got something in common, you and i.

We’re dreamers and doers, driven to grow, create, and surround ourselves with impact.
For those of us who know they’re meant for more, and won’t settle for less,
you found yourself in good company.

Hi, I’m Jules, a portrait and branding photographer specializing in editorial-style photography for confident, ambitious clients and brands.

Based in Traverse City, Michigan, I create luxury portraits, lifestyle branding images, and offer model development sessions in my downtown studio.

My job is to capture, refine, and elevate our time together into imagery that’s as bold, magnetic, and timeless as you are.

I started in front of the camera. Modeling in New York City taught me everything about presence, a creative eye and the little details. That insider knowledge is what I bring to each one of my clients. You aren’t just getting a photographer, you are getting a creative director and stylist. I have never been one to take on one role, but many at a time.

Pretty pictures aren’t enough.
Anyone can take something pretty. But pretty doesn’t always mean powerful— I am here to give you more than just images. Big-brand style photography can instantly make your small business appear premium without saying a word.

Your photos should work for you.
Editorial in feel, strategic in impact, and designed to last— these are images that don’t just look good. They leave a lasting impression, effortlessly.

No stiff poses. No cliches.
I notice the details no one else does, keep the energy real, and make sure what shines through is a version of you that feels both effortless and undeniable.

My clients expect more— and so do I.
Ambitious. Confident. Selective. Together, we create photography that doesn’t just capture who you and your brand are, but amplifies it.

I am a photographer and partner who understands aesthetics and brand storytelling, not just pretty pictures.

What You See is What You Get

Authentic.

Fashion-forward.

Detail-minded.

A woman standing in a room by an open window, looking outside at green trees, with her back to the camera. She has short dark hair and is wearing an oversized shirt, with one leg bent and resting on a pink armchair. The room has wallpaper with a vintage pattern, a black side table, and decorative pillows on the armchair.

My Loves

That first latte or cup of coffee in the morning

The Human experience.

Art, Fashion, Design

Cool air in Autumn.

My husky mut, Oliver and Corgi, Woodrow

Take a stroll down memory lane before social media was a thing

From print work, to runways, Miss WA USA, questionable makeup, wardrobe, and clients, to changing my hair way too many times - I can say I have seen it all and that makes me even better at my job because I know what feels right for my brand and what I want to provide my clients.

Four models showcasing resort 2012 fashion from Escada, Just Cavalli, Daryl K, and Etro.
A woman in a yellow dress at a pageant event, clapping with other contestants in the background.
Person posing with a peace sign wearing black and white outfit and headband
Woman in yellow swimsuit standing on lifeguard tower platform at beach.
Woman in a pink bikini holding a white cloth, walking on a runway against a pink and purple background.
Woman jogging on a nature trail under a blue sky.
Woman with wavy hair wearing a black lace bra in a portrait photo.
Woman in white swimsuit posing outdoors

Soft-Fashion

noun

“Captivating style with a minimal feel that has impact.”